Late in the 2020 campaign, our team was brought in to produce videos to help Rich Desmond get an edge over his opponent.
We focused on three key areas that polling showed was important to voters.
For this video, we focused on Rich Desmond’s conenction to his community, with an emphasis on name recognition and getting his economic revitalization message out there. I created the script, made suggestions for the visual content direction, and gave feedback on the final product.